I do a lot of research into saving money when shopping online. Because of this, I’m constantly looking for news about discount codes and other tools for saving money online. Recent news suggests that college-aged kids are the ones most likely to be interested in using online coupon codes.

This is an example of how technology has taken an old tradition and brought it to the younger generation. Young folks and young couples have traditionally been opposed to “coupon-clipping”. However, now that they’re able to get their coupons online, they are more interested in saving money this way.

Of course, the recession has encouraged all people to start looking at ways of saving money. It just so happens that college-aged kids are most likely to turn to the Internet to do that. As a result, the industry for discount coupons online is growing rapidly.

What’s interesting about the research is that young couples without kids are more likely to use discount codes than are young couples with kids. You would think folks with babies were the ones most interested in saving money wouldn’t you?! Maybe they’re still using the old coupon-clipping method in keeping with tradition. What do you think?

Tags: discount codes, Frugal Living, promotional codes, saving money, shopping, shopping online, trends