Wednesday 22nd April 2009

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ads on cars 300x205 Would You Put Ads On Your Car?

I recently researched a company in the UK that pays drivers money to place advertisements for businesses on their car. Is this something that you would do? A lot of people who wouldn’t have answered yes to that question a year ago are turning up with applications in hand for this business because times are tight and the need cash.

It doesn’t seem like a bad idea at all. You get paid money for the driving that you would be doing anyway. This allows you to reduce the cost of driving and gain an income that you didn’t already have access to. You don’t have to go too far out of your way to do it either – just commit to driving a certain amount of miles each month, checking in with the company and parking in visible areas.

There are certainly some drawbacks to this. You have to make sure to keep your car clean and to drive appropriately since you’re representing someone else’s company. And you have to remember that you’re going to be supporting a business or product while you do this. But that seems like a small price to pay for a little bit of extra cash right now.

From the reverse side of things, this could be a great way for small businesses to get valuable advertising without having to spend a lot of money during these tough times. Are there programs like this in the US right now? If there are, would you consider signing up?

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